Sales manager how-to

How to run deal reviews with Claude.

Deal reviews consume sales manager time without proportionate impact. The fix is not skipping them, it is changing the format. Claude prepares the analysis; the human conversation focuses on action. Here is the workflow.

The premise

Why deal reviews waste time

Most deal reviews are 60-90 minutes where the rep narrates each deal in their pipeline, the manager nods, and the meeting ends without specific commitments. Time consumed, action limited.

The AI-assisted version: Claude analyzes the pipeline data BEFORE the meeting and produces a prioritized list of deals that need attention. The meeting itself focuses on 3-5 deals where the manager actually adds value.

The pre-review prompt

Manager runs before the meeting

Here is [REP NAME]'s pipeline (paste CRM export with stages, amounts, last activity dates, and deal-stage history): [PASTE]

Their quota: [AMOUNT]
Days left in quarter: [N]
Historical win rate: [%]

Analyze:
1. Top 3-5 deals where I (the manager) can actually add value this week
2. Deals that should probably be closed-lost (no activity 30+ days at same stage)
3. Coverage analysis, are they on track?
4. Patterns across stalled deals (is there a common stage block?)
5. The 1 specific question I should ask this rep that they will not want to answer

Be direct. Do not soften. Manager needs the truth, not the comfortable version.
The in-meeting workflow

How to run the actual review

0-5 min: Manager shares the Claude-generated summary. Rep responds.

5-20 min: Deep dive on the 3 priority deals. Specific commitments from both sides.

20-25 min: Address the stall-out deals, keep or kill decisions.

25-30 min: Coaching point + this weeks priorities.

Total: 30 minutes. Half the time of traditional review. Better outcomes because focused on action.

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Want this deployed for your sales team?
Implementation includes manager workflow setup.
See Implementation → See Fractional CRO
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