OpenAI's ChatGPT is OpenAI's flagship product with multimodal capabilities and the GPT Store ecosystem. For engineers, the highest-leverage use cases involve code review, technical documentation, architecture decisions, debugging assistance. This is the practical playbook.
Engineers should use ChatGPT for code review, technical documentation, architecture decisions, debugging assistance. Cost: $20 (Plus) or $30/seat (Team). Broadest ecosystem — Custom GPTs, image generation, voice, deep integrations. Most engineers see 3-5× productivity lift on the right tasks.
ChatGPT is the broadest ecosystem with strong multimodal and Custom GPTs. For engineers specifically, the daily work involves both reasoning-heavy tasks (analysis, decisions) and production work (writing, communications, documentation). ChatGPT handles both well in its strongest contexts.
Five workflows that consistently produce ROI for engineers: