Bill Colbert
Bill Colbert is the Founder and CEO of Treetop Growth Strategy. When he's not helping clients acquire customers, he's asking for help, with finding his tee shot. Or watching an NBA game.
What is local SEO, and why do gyms need it?
Local SEO is a method of increasing visibility for businesses in local searches, mainly related to the service or product they offer. For gyms, this means optimizing their online presence so they can be found when people search for terms such as "gym near me," "workout classes," and more. Local SEO helps gyms reach new customers and grow their business by targeting potential customers already looking for what they offer. It also increases awareness of the gym brand in the local area through higher visibility on maps, directories, and search engine results pages (SERPs).
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Topics:
Gym Marketing
I didn't think I would ever use an alternative software for my e-commerce email marketing. Klaviyo is so well-regarded and the industry default if you use Shopify, which I have for several years. It's relative ease of use and ubiquitous, universally accepted availability, not to mention it's easy Shopify integration made it the default go-to email marketing software if you were in DTC ecommerce.
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Topics:
DTC
Business models for fitness centers and gyms worldwide are evolving rapidly as marketers tailor their strategies to meet changing customer needs.
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Topics:
SEO
Understanding the foundations of running a business is the first step to becoming a successful manager, CEO, CFO, and entrepreneur.
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Are you a marketing contractor looking to build a career as independently employed and who wants to work with a handful of brands? Or, are you a small agency looking to find your client but unsure how to start? I have the solution for you. This article shows how to do so.
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Topics:
lead nurturing,
email template,
email marketing
A marketer's schedule is so jam-packed that coming up with new email designs every day isn't an achievable task.
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Topics:
lead nurturing,
lead generation,
email template,
email marketing
Managing a business is no easy feat since uncertainties and roadblocks exist everywhere. This is why it’s essential to have a proper sales process in place to help businesses scale and reach their full potential.
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Topics:
content marketing strategy,
HubSpot Deals Board,
HubSpot,
sales lead
Do you run a B2B business? Are long sales cycles taking a toll on your operations? Want a quick and reliable fix for painfully extended sales cycles?
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Topics:
B2B,
sales team,
HubSpot Workflows
HubSpot Plans
HubSpot is one of the most well-known CRM tools. It works globally and has more than 113,000 users. It offers a variety of plans for all kinds of users.
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Topics:
Content Marketing Agency,
b2b lead generation,
Customer Acquisition,
HubSpot Onboarding
Lead generation is one of the most important parts of any B2B sales strategy. Reaching out to contacts on social media can be helpful, but there is a lot of work wrapped up in finding good leads.
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Topics:
b2b lead generation