If you have been looking around for marketing software or CRM, you have probably heard of HubSpot already. It isn’t just a CRM platform but one of the most powerful inbound marketing and sales engines globally.
HubSpot has over 113,000 users in more than 100 countries – making it the leading solution for marketers, helping them take a streamlined, proactive path to business success. Let’s explore the plans, packages, and pricing available so you can choose the best for your marketing, sales, and customer service needs.
HubSpot Plans
In 2016, HubSpot released its Free Plan, and it hasn’t looked back since. In a recent HubSpot study, 83% of the respondents recorded measurable growth in lead generation within 7 months, while 65% recorded measurable growth just after 4 months. So there is absolutely no doubt about the fact that it works.
But to make the most of it, you must pick one of its many packages for the perfect trade-off between cost and utility. Here are your options:
Marketing Hub
HubSpot’s marketing platform comprises various tools designed to meet marketing needs, such as landing page creation, email marketing, marketing automation, forums, A/B testing, and smart content. When paired with HubSpot plans, your business can create a powerful growth engine at your fingertips.
Let’s unpack the marketing HubSpot plan by discussing some of its most desirable features and price.
HubSpot has Free Tools
With the free marketing hub, businesses gain access to the following tools
- Email reply tracking
- HubSpot mobile app
- Custom properties
- User management
- Ad retargeting
- Facebook integration
- Live chat
HubSpot Starter - $45/Month
It includes 1000 marketing contacts, however, additional marketing contacts are available in increments of 1000 and start from $45 per month. The starter HubSpot plan offers:
- 5 times contact tier email marketing send limit
- Landing pages
- Forums
- Ad management
- List segmentation
- Basic bots
- Mobile optimization
- Reporting dashboard
- Maximum 3 automated emails per form
HubSpot Professional - $800/Month
It comprises:
- 2000 marketing contacts
- Additional marketing contracts are available in increments of 5000 and cost $224.72 per month
- Omni-channel marketing automation
- Dynamic personalization
- Video hosting and management
- Campaign management and collaboration tools
- A/B testing
- Ad conversion events
- Website traffic analytics
- Custom campaign reporting
- Salesforce integration
HubSpot Enterprise - $3200/Month
It includes 10,000 marketing contracts, however, businesses that require additional marketing contracts can purchase in increments of 10000 at an extra charge of $100 per month.
The enterprise offers:
- Single sign-on
- Partitioning and hierarchical teams
- Field-level permissions
- Email send frequency cap
- Sandboxes
- Adaptive testing
- Salesforce custom object sync
- Predictive lead scoring
- Behavioral triggers and reporting
- Multi-touch revenue attribution
Sales Hub
The sales HubSpot plan allows businesses to keep track of sales, score leads, make calls, and whatnot. It enables sales managers to achieve a lower customer acquisition cost, enhancing lifetime value and increasing customer satisfaction while aligning with sales goals.
Each tool offered in the sales HubSpot package is designed by keeping efficiency in mind and allowing the sales team to focus their energy on what matters the most – converting qualified leads into permanent clients.
Free Tools
The following free tools are included in all HubSpot plans:
- Contact management
- Email scheduling
- Deal pipeline
- Meeting scheduling
- Live chat
Starter Plan - $45/Month
This one’s good for 2 paid users and additional users cost $23 per person per month. It offers:
- Streamline B2B buying
- Organization of sales process
- Conversion routing
- Stripe integration
Professional - $450/Month
It allows 5 paid users and charges $90 per month per extra user.
- Sales analytics
- Sales automation
- Forecasting and customization
- Personalize outreach at a scale
- ABM tools and smart send times
- Product library
- eSignature
Enterprise - $1200/Month
The enterprise package gives access to 10 users, and every additional user costs $120 per month.
- Customized sandboxes to meet business requirements
- Extended administrative controls
- Sales analytics
- Playbooks
- Conversion intelligence
- Predictive lead scoring
Service Hub
It’s a suite of specific tools designed for customer service teams while they support clients. It offers a collection of techniques to make service delivery much more straightforward, seamless and transparent. In short, it helps the service team keep clients happy for longer through efficiency.
HubSpot Service Hub Free Tools
It helps connect with your customers by offering a number of service tools for free, such as:
- Live chat
- Shared inbox
- Basic bots
- Ticketing
- Access to HubSpot mobile app
HubSpot Service Hub Starter - $45 Per Month
This plan is perfect for a small business since it allows access to 2 users, but more people can be added for $23 per person per month. Other features include:
- Organized support channels
- Ticket pipelines
- Basic bots
- Simple ticket automation
- Streamline customer efficiency
- Email tracking and notifications
- Reporting dashboard
HubSpot Service Hub Professional - $450 Per Month
Suitable for a growing business, this plan gives access to 5 users, and more people can be added for $90 per person per month. You also get:
- Scaling with automation and self-service
- Help desk automation
- Ticker routing
- SLAs
- Customer feedback surveys
- Forecasting
- Connecting service with the front office
- Expanding customer relationships
- Access to the customer portal
- Service analytics
- Standard contact scoring and channel switching
HubSpot Service Hub Enterprise - $1200 Per Month
HubSpot’s enterprise sales package allows 10 paid users and requires another $120 per month for each additional user. This plan is good for:
- Hierarchical management of the team
- Single sign-in
- Field-level permissions
- Record customization
- Sandboxes
- Calculated properties
- Conversion intelligence
- Playbooks
- Optimizing performance for growth
HubSpot CRM Suite
The CRM Suite includes marketing sales, operations, customer service, and content management tools allowing you to grow your business.
It’s ideal for:
- Tracking and organizing customer communications
- Creating content
- Generating leads
- Streamlining the brand’s outreach
- Tracking and improving performance
- Connecting with prospective customers
- Maximizing productivity and measuring efficiency
With You Each Step Of The Way
The best inbound marketing platform is HubSpot, enabling businesses and marketers to deliver tangible results. As it’s clear by now, there is a lot to take in and consider when it comes to HubSpot. Indeed, we have just scratched the surface – all one can say is that HubSpot has something for every industry within its budget range.
Still, can’t figure out which HubSpot plan is right for your business? Need help finding the best package for your needs?
Let us make life easier for you. Get in touch today, and our HubSpot specialists will help you make the most of this fantastic platform.
