Content Distribution Made Easy: Best Practices

Posted by Bill Colbert on Apr 29, 2023 11:31:45 PM

Content distribution is the process of sharing your content with your target audience through various channels such as social media, email marketing, and other online platforms. It’s essential to any content marketing strategy because it helps you reach a wider audience and drive more traffic to your website.

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Topics: Content Marketing Agency, content marketing strategy, SEO, backlink

Content Optimization: How to Make Your Content Search-Friendly

Posted by Bill Colbert on Apr 29, 2023 11:11:28 PM

Creating search-friendly content is essential if you want your website to rank well in search engine results pages (SERPs). In this article, we’ll show you how to make your content more search-friendly using SEO, keywords, analytics and user experience.

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Topics: Content Marketing Agency, content marketing strategy, Customer Acquisition, SEO, social media

Boost Your Reach: Effective Content Promotion Techniques

Posted by Bill Colbert on Apr 28, 2023 11:33:59 AM

Creating great content is only half the battle. The other half is promoting your content to the right audience at the right time and place. Content promotion is the process of distributing and amplifying your content to increase its visibility, reach and engagement. Content promotion is an essential part of any content strategy, as it can help you:

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Topics: Content Marketing Agency, content marketing strategy, Customer Acquisition, email marketing

Top Content Formats You Need to Include in Your Strategy

Posted by Bill Colbert on Apr 28, 2023 10:59:52 AM

Content is king, but not all content is created equal. Different content formats have different strengths, weaknesses, purposes and audiences. To create a successful content strategy, you need to include a variety of content formats that suit your goals, niche and audience.

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Topics: Content Marketing Agency, content marketing strategy

The Art of Content Creation: A Comprehensive Guide

Posted by Bill Colbert on Apr 28, 2023 10:22:53 AM

Content creation is producing engaging, valuable and relevant content for a specific audience. Content can be in various forms, such as blog posts, videos, podcasts, ebooks, infographics, social media posts and more. Content creation is essential for anyone wanting to grow their online presence, attract more customers, build trust and authority, and achieve their goals.

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Topics: Content Marketing Agency, content marketing strategy

The Ultimate Guide to Creating a Content Strategy

Posted by Bill Colbert on Apr 18, 2023 5:40:12 AM

Content is king, as the saying goes. But what does it mean to have a content strategy? And how do you create one that works for your business goals and audience needs? In this article, we will answer these questions and more. We will show you how to plan, produce, and measure your content effectively and efficiently.

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Topics: Content Marketing Agency, content marketing strategy

Overview Of HubSpot Deals Board - What To Be Sure To Keep Track Of

Posted by Bill Colbert on Jul 15, 2022 12:04:15 AM

Managing a business is no easy feat since uncertainties and roadblocks exist everywhere. This is why it’s essential to have a proper sales process in place to help businesses scale and reach their full potential.

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Topics: content marketing strategy, HubSpot Deals Board, HubSpot, sales lead

Components of an Effective Testimonial Video

Posted by Bill Colbert on Jul 23, 2018 10:51:23 AM

A testimonial video is the perfect way to share your customers’ stories with the world. Testimonial videos give your prospects a glimpse into the honest opinion of someone like them and what they think of your business. If you think you’ve done a great job with a particular client, you may ask them to leave you a review on a site like Google or TripAdvisor. These kinds of testimonials are great for snippets of praise and are best used on shorter term projects. If you’ve been working with a client on a big project for several weeks or months, a testimonial video can provide a larger picture from start to finish.

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Topics: Content Marketing Agency, content marketing strategy, Technology

How to Come Up with a Content Marketing Plan

Posted by Bill Colbert on Jul 12, 2018 10:50:40 AM

Content marketing plans are an essential piece of developing your marketing strategy, setting goals, and helping your business grow.

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Topics: Content Marketing Agency, content marketing strategy

Content Marketing Ideas for Fitness: How to Use Facebook Live to Drive Leads

Posted by Bill Colbert on Jan 24, 2017 8:28:04 PM

There's no shortage of content marketing ideas out in the universe. So many in fact, that focusing on one can cause a paralysis by analysis of sorts unless you have a process to get started.

The commercial fitness equipment industry has an especially wide range of content marketing opportunities. Not only can you create content that's of value for the equipment buyer, but you can also use content to create interest and add value for the end-user. The later can even work to influence the former.

Facebook Live gives the impression that people have to be on live. That's a bit of a misnomer because there is a lot you can do with your newly-created video content. 

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Topics: Facebook Ads, content marketing strategy

 

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