Managing a business is no easy feat since uncertainties and roadblocks exist everywhere. This is why it’s essential to have a proper sales process in place to help businesses scale and reach their full potential.
If your mind is overwhelmed with questions like how many leads will end up as customers? How do they move down the sales funnel? What’s the value of my leads? Well, the best way to answer all these questions is by building a sales pipeline.
Not only do you get an overview of available and upcoming sales opportunities, but a sales pipeline also demonstrates the journey of your potential and current consumers. Moreover, it highlights qualified leads in the sales funnel and detects leaks within.
However, despite all these advantages, 68% of companies fail to identify their sales funnel, and 79% of their marketing leads never convert into sales. Building a sales pipeline is no rocket science, but it takes up crucial time and resources that could be invested in converting your leads into sales.
There is no denying that we all want our sales pipeline to work on its own and fill up with sales every month. But is it possible? With automation and HubSpot’s CRM, it’s actually very much possible.
Let’s dive in and have a closer look at the HubSpot deals board.
You need the most relevant information first from your sales and deals pipelines. This data varies from business to business and sales manager to sales manager.
The good news is that you no longer need to be stuck with the same old pathetic way of manually entering lead information. Instead, take advantage of the HubSpot CRM sales lead pipeline to get a clear view of your sales and lead pipeline.
HubSpot CRM is a great tool that helps sales managers gain visibility into their pipeline and assist them in implementing measurable change in their business. Setting up well-defined deal stages is essentially the first step in acquiring insights into your sales funnel and improving sales team performance.
Deal stages are the steps within your sales pipeline that indicate to your sales team that there is an opportunity for them to move towards closing the deal.
The sales pipeline originates where your marketing funnel concludes, and your sales team can establish up to 50 different pipelines at any given time using HubSpot. All of this is very helpful for businesses offering products and services that distinctively differ on sales or product offering.
What’s more, HubSpot allows sales members to create a specialized pipeline for up-selling existing customers or even a pipeline for annual renewals, depending on your organizational needs.
In HubSpot CRM, all of your deal stages are signified as lanes across your sales process, providing a visual representation of your pipeline. As a deal progresses, it moves down the deal board, where sales representatives can create and save filters to speedily view deals accordingly.
Each deal stage determines an action taken by your sales team and is documented as “proposal sent” or “presentation scheduled”. It’s essential to ensure there is no ambiguity and that all obvious indicators align with different stages within the sales funnel.
What’s more, you can also specify the percentage of likelihood of closing a deal. As a result, you are presented with a streamlined overview of your revenue forecast.
Its the duty of the sales manager to update these regularly to ensure all of your monthly, quarterly, and annual sales projections are accurate. So, when moving deals from one stage to another, HubSpot offers additional properties which help further streamline the sales funnel.
The sales lead pipeline within the HubSpot CRM allows you to stay on top of your competitors by helping sales members to create new deals, complete your tasks for each deal stage and move them further down with every development. The progress indicator demonstrates how far along the deal is from closing, and once closed, it’s automatically shown in the reporting sections.
Remember that a deal name is required for every sales deal, and for obvious reasons, you also need to add the amount, close date, and other relevant information within the deal’s pipeline to make it more efficient. Once you are done creating deals and adding properties, now comes the fun part – making your deals within your deals board to show the information you wanted at a glance.
There is no denying the fact that the HubSpot CRM Sales Lead Board offers valuable insights into sales stages, leads, and funnels within the pipeline. It helps sales representatives prioritize deals with better chances of converting into sales, which ultimately supports your sales team in reaching their targets every time.
Having difficulties in monitoring deals to optimize your sales cycle and need help? The experts at Treetop Growth Strategy are available at your fingertips, helping your business improve revenue generations and team performance.
Want to learn more about the power of the HubSpot CRM sales lead board? Schedule an appointment today with the HubSpot experts at Treetop Growth Strategy.